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Ringba's Pay Per Call Masterclass
Introduction to Pay Per Call
Why Pay Per Call is a Massive Opportunity (37:10)
Glossary of Business Terms (71:36)
Glossary of Affiliate Terms (81:52)
Glossary of Pay Per Call and Call Center Terms (79:21)
Getting Started with Pay Per Call
How Pay Per Call Works (15:08)
Breaking Down Common Call Flows (26:08)
Improving Conversions with Automated Routing (62:05)
Real Time Bidding for Calls (11:22)
How Pay Per Call Networks Function (56:48)
Pay Per Call Copywriting and Advertising
The Psychology of Ads (57:52)
Online Advertising (68:13)
Out of Home Advertising (62:48)
Radio Advertising (78:50)
Television Advertising (87:23)
Print Advertising (84:06)
Starting Your Pay Per Call Business
Building Your Business (73:54)
Business Development (90:48)
Quality Assurance (66:01)
Scaling Your Pay Per Call Business
Negotiating for Scale (47:24)
Creating a Buyer Network (67:25)
Working with Affiliates (37:52)
Hiring and Outsourcing (99:52)
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Glossary of Affiliate Terms
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